Posted by rock | Posted in Pay Per Click | Posted on 30-04-2008
PPC advertising is an internet marketing method which generates instant traffic to your website. However, unlike Search Engine Optimization, pay per click advertising requires investment without being able to guarantee a return. Visitors may click on your site but this does not mean an automatic sale, order or lead. PPC campaigns require focus, attention and call for to be often monitored to stay effective.
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Posted by chintan | Posted in Traffic Building | Posted on 23-04-2008
Link Popularity
Link building has always been a hot topic. In the commencement of the web hyperlinks were nearly the only way to get visitors to a site, because search engines were in their childhood. When search engines grew to be the major source of the web traffic, links didn’t lose their weight, as search algorithms started to rank sites according to the number and superiority of their incoming links. And today links become ever more important with the growing consequence of the new Web 2.0 social networks.
Link Popularity Building Strategies
Thus, links rule the Internet. Once a routine task of a webmaster, link building has emerged itself into a full weighing machine industry with millions of dollars in turnover. Ranking algorithms perceive links as a proxy for a human judgment, or a user’s positive hold up of a page. The idea is as follows: a user discovers a page, likes its content, links in the way of the page, and the page gets higher ranking. This is the so-called ‘natural way’ of acquiring links. The natural way of obtain link works is too slow and can be good-looking unfair. New pages on big and reputable websites are far more likely to be discovered by web users, and these page will get the main part of the new relations (like 90%); while new pages on fresh sites will get trinkets. This is a serious defect of the link ranking system which is discussed more in details in my article Popularity Ranking Faults.
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Posted by chintan | Posted in Pay Per Click | Posted on 16-04-2008
Posted by chintan | Posted in Bookmarking | Posted on 11-04-2008
To get better your search engine rank you need good quality incoming links from other websites. There is no exception to this rule. It is a common saying that if you offer quality product, you will easily get natural links from other websites. However, this statement is not always true for online market. If you want people (webmasters) to link to your site, you need to prepare a talk able product (quality always matters but packaging is also important when you have a lot of competitors).
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