Most People do this SEO Mistakes ?
(1). A Flash website without a html alternative
Flash might be attractive but not to search engines and users. If you really insist that your site is Flash-based and you want search engines to love it, give an html version. Here are some more tips for optimizing Flash sites. Search engines don’t like Flash sites for a reason – a spider can’t read Flash content and therefore can’t index it.
(2). JavaScript Menus
Using JavaScript for navigation is not bad as long as you understand that search engines do not read JavaScript and build your web pages accordingly. So if you have JavaScript menus you can’t do without, you should think build a site map or putting the links in a no script tag so that all your links will be crawl able.
(3). Targeting the wrong keywords
This is a mistake many people make and what is worse – even experienced SEO experts make it. People choose keywords that in their mind are descriptive of their website but the average users just may not search them. For instance, if you have a relationship site, you might discover that “relationship guide” does not work for you, even though it has the “relationship” keyword, while “dating advice” works like a charm. Choosing the right keywords can build or break your SEO campaign. Even if you are very resourceful, you insincerity think on your have of all the immense keywords but a good keyword suggestion tool, for instance, the Website Keyword Suggestion tool will help you find keywords that are good for your site.
(4). Ignoring the Title tag
Leaving the <title> tag empty is also very common. This is one of the most important places to have a keyword, because not only does it help you in optimization but the text in your <title> tag shows in the search results as your page title.
(5). Back link spamming
It is a common delusion that it more back links are ALWAYS better and because of this web masters resort to link farms, forum/newsgroup spam etc., which ultimately could lead to getting their site banned. In fact, what you need is quality back links. Here is some more information on The Importance of Back links
(6). Lack of keywords in the content
Once you focus on your keywords, adapt your content and put the keywords wherever it makes sense. It is even better to make them bold or highlight them.
(7). Lack of consistency and maintenance
Our friend Rob from Blackwood Productions often encounters clients, who believe that once you optimize a site, it is done forever. If you want to be successful, you need to permanently optimize your site, keep an eye on the competition and – changes in the position algorithms of search engines.
(8). Concentrating too much on Meta tags
A lot of people seem to think SEO is about getting your Meta keywords and account correct! In fact, Meta tags are becoming (if not already) a thing of the past. You can create your Meta keywords and descriptions but don’t except to rank well only because of this.
(9). Using only Images for Headings
Many people think that an image looks better than text for headings and menus. Yes, an image can make your site look more idiosyncratic but in terms of SEO images for headings and menus are a big mistake because h2, h2, etc. tags and menu links are important SEO items. If you are afraid that your h1 h2, etc. tags look horrible, try adjust them in a style sheet or consider this approach.
(10). Ignoring URLs
Many people underestimate how important a good URL is. Dynamic page names are still very frequent and no keywords in the URL are more a rule than an exemption. Yes, it is possible to rank high even with no keywords in the URL but all being equal, if you have keywords in the URL (the domain itself, or file names, which are part of the URL), this gives you additional advantage over your competitors. Keywords in URLs are more significant for MSN and Yahoo! but even with Google their relative weight is high, so there is no excuse for having key wordless URLs.
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