How to Make a Viral Marketing Video Clip?
Posted by chintan | Posted in Viral Marketing | Posted on 05-04-2008
Tagged Under : marketing, Tips, Video Clip, Viral Marketing, Web Traffic
Whether it’s a full-grown man dancing in cities all over the world, two teenage girls singing a favorite song in their bedroom or a small dog skateboarding, viral marketing videos drive huge amounts of web traffic to source sites. The new type of marketing is contemptible to produce and yet very capable. If you’re looking to make your own viral marketing video clip, follow these steps.
(1). Recognize your market. While predicting the success of a viral marketing video is difficult, you should still shoot for a general audience type. Think about age group, cultural backgrounds and interests of your possible audience so you make a viral video that hits the mark or at least part of it.
(2). Stay the production values low. One of the most sought after qualities of viral marketing videos is real life authenticity. Use a hand held video camera, amateur actors and poor sound levels to make a good viral marketing video.
(3). Distribute the video properly. Post the video on the usual video websites, like YouTube, and send it to as many associates as you know. Also, it’s important to get the video on to blogs and websites so that many populaces see the video in one blast. If you see that the video is picking up traction, get ready to make a sequel so you can keep the momentum going. .
(4). Think about the virility. The most important factor, and the one factor that is definitively an “X” factor, is the virility. Look at successful viral marketing videos and try to recognize the qualities of the videos that made people want to pass them on to their friends and families. Try to include the same kinds of qualities in your viral video.
